Course Description

1 Hour | 1 CE | AGD CODE: 780

Whitening is one of the most requested cosmetic procedures, yet too often, the conversation stops at “Would you like to whiten your teeth?” In this highly engaging and story-driven CE webinar, dental professionals will learn how to shift whitening from a passive offering into an integrated, results-driven system that patients say “yes” to. Through real-world case studies and transformative before-and-after results, attendees will gain practical tools to ignite the whitening conversation, track success with metrics, and celebrate results that elevate both patient confidence and practice performance.

Course Outcomes and Learning Objectives:

• Discover how to systematize whitening in your practice with patient-ready language and visuals
• Learn how to convert interest into action using powerful case stories and a “show, don’t tell” approach
• Explore how to track whitening success with measurable metrics that engage the entire team

Who Should Attend:

• This course is suitable for Dentists, Dental Hygienists, Dental Assistants, and entire dental teams who want to elevate their practice by offering effective whitening solutions and delivering brighter, more confident smiles to their patients.

Jennifer Turner (RDH, BSc)

Jennifer Turner, CEO of Hygiene Headquarters Inc., is a powerhouse in dental hygiene, transforming practices through strategic growth, clinical excellence, and patient-centered care. A two-time Dr. Bicuspid Award winner for “Educator of the Year” and recognized as one of the "10 Most Influential Healthcare Leaders to Watch," Jennifer’s impact is undeniable. With executive roles at 123Dentist, dentalcorp, the College of Dental Hygienists of Ontario and the Canadian Dental Hygienists Association, along with a history of leadership, training and education, she is a sought-after expert and dynamic speaker. A true trailblazer, Jennifer elevates teams, drives innovation, and redefines success in dental hygiene.